The Mercedes-Benz fashion show for the Fall 2011 season is currently taking place in New York. Events related to the fashion show began last week on the evening of the 9th and will continue through the 17th. This fashion show is a time for designer brands to show off their clothing for the upcoming season. This includes designer labels such as Betsy Johnson, Vera Wang, BCBG, Ralph Lauren, DKNY, and many others. You can find streamed videos of interviews and runway shows with various designers on youtube here.
What is your opinion of this fashion show? Do you think events such as these are necessary for promotion of brands, or do you believe that there are better ways to promote a designer label?